I'll Manors Print: Branding

1. The key features of this poster are the title of the film, the central image which is usually the main character so that the audience can identify who it is so that they can promote the film if they're known by the core target audience. Date of the film so that the audience know when the film is going to be released, reviews for the film that people have given to the film which will also help promote the film as the successes of the critics will influence a lot of people to watch the film.

2. One design feature that is used to identify the iLL Manors brand is the title of the film which is identifiable as it is in the centre of the poster and is the largest text on the poster. There is also the background of the poster which is seen to be in an urban area and the fish bowl effect that is used implies that there is no escape from their lifestyle which is one of the key features of the film as their lifestyle has been determined and they can't change it.

3. There is cross promotion between the film and the cd for the film as it says plan B and Ben Drew who are the same person and the film and DVD cross promote themselves.

1. One of the key conventions of the poster is the title of the film so that the audience can identify can notice what film it is, there is also the characters of the film that are seen so that the audience are more inclined to watch the film if they see a actor that they like and is also key as it tells the audience what the film is about.

2. One design feature that helps promote the film is the use of the characters that have been used on the front cover so that they can be seen to be apart of the iLL Manors urban environment. The urban area that is seen in the film is also the background of the film which shows both characters and the setting of the film which helps promote the film.

3. There is cross promotion again between the film and the soundtrack which is seen with plan B and Ben Drew who are the same person and also it says at the bottom of the poster where it says featuring a brand new soundtrack.

1. The poster has the main character on the poster and the title of the film, there is also the release date of the film so that the audience known when the film is coming out to watch it. There is also links to social media websites that are there so that the people can fine out information about the film before and after is comes out.

2. Again the main feature that is there to identify the iLL Manors brand is the background of the poster which has the setting of the urban area of London which the characters live in.  This has been a repetitive theme through most of the posters that have been seen as it gives a more realistic impression of the film and the area where the people are living.

3. The synergy is within the characters themselves in this case the main character here as he has been in most of the posters wearing the same costume which is portrayed as being something a 'chav' would wear.